iTalkBeauty » merchandising http://www.italkbeauty.com Where you come to talk beauty! Wed, 19 Nov 2008 14:20:57 +0000 http://wordpress.org/?v=2.2.3 en Cosmetic Advertising, Trends and Merchandising http://www.italkbeauty.com/cosmetic-advertising-trends-and-merchandising/ http://www.italkbeauty.com/cosmetic-advertising-trends-and-merchandising/#comments Thu, 24 Jan 2008 22:52:05 +0000 Carol Clifton http://www.italkbeauty.com/cosmetic-advertising-trends-and-merchandising/ SHARETHIS.addEntry( { title: "Cosmetic Advertising, Trends and Merchandising", url: "http://www.italkbeauty.com/cosmetic-advertising-trends-and-merchandising/" } ); ]]> cosmetics.jpgHave you ever stopped to wonder why you are using a foundation primer daily when you have never worn one in the past? There really are a lot of factors that go into our decisions as consumers to purchase cosmetics products. We just never seem to notice them, or stop to think “What the heck?”.

Advertising is where it all begins. Have you ever noticed that when you purchase a Vogue Magazinelucky-magazine.jpg it is generally more ads than genuine content worth reading? Those ads are the subliminal message to get you thinking..UM???? Can I really reduce my wrinkles by 50%? WOW! and my answer to you would be probably provided you haven’t used any skincare on your face recently. We are all such victims of advertising and I suppose I should just be happy that American Idol isn’t only 15 minutes out of the hour block. They (the powers that be) know exactly how long we will tolerate commercials associated with leisure TV viewing. Advertising goes hand in hand down the victimized path of Trending.

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